STAND OUT WITH YOUR UNIQUE STORY

Make an impact with powerful copy and brand storytelling that captures your authentic voice and builds a meaningful connection with your English and Czech-speaking audience.

“Teny brought order and cohesion to a real ‘mish-mash’ of nice but incoherent sentiments: positive sentiments that we had, hitherto, been unable to convincingly express.”

Nigel Brown

Headmaster, The English College in Prague

“I appreciate the accuracy in Teny’s work. The biggest value for me is the authenticity and honesty she put into the work. You can feel that the description she came up with is personal and real.”

Gabriele Felici

Singer-songwriter

“Getting order out of chaos and making things appear comprehensible is a true talent. I was really impressed with Teny’s rewording of my core descriptions.”

Heyme Langbroek

Recording Artist

Captivating Writing Builds Your Brand and Helps You Grow

Are you a solopreneur or a small organization with meaningful ideas? 

Do you want more people to understand your special mission?

But do you lack the tools to engage your current or new audiences?

You’re in good hands here.

We all have extraordinary stories. It’s one of my superpowers to see and nail down what’s exceptional in them.

My texts help you stand out and captivate your audience.

What I Bring to the Word Game

I’ve personally rewritten my story about a million times. Because the story we tell must speak to the audience we address.
For example, here’s my story, written just for you:

But copywriting isn’t what I always did or thought I could do.

I’ve been writing ever since I learned how, and as a teenager aspired to a career in journalism. But the stress on quantity and haste in this industry put me off. After my studies, I found a new jam in leadership consultancy. As a headhunter, I could fulfill my drive to help individuals and businesses make a difference.

My job was to run thorough research and talk to top executives. I then translated this information into a clear story that presented my clients with a unique view of the market situation and their position in it. That helped them make the best business decisions.

But writing drew me like a moth to a flame. In my free time, I’ve been publishing for several years on Prague Actually, an English-friendly platform that I created about life and people in Prague.

Soon, people that enjoyed my writing started turning to me, asking for help articulating their stories. And, I loved it. The gigs snowballed, and tadaaa! I turned into a full-fledged copywriter and storyteller…

My experience as a headhunter now allows me to see your stories in a unique context. I can bring you value in a way that wouldn’t be possible for me as a journalism graduate or downright marketer.

I will not only nail down your texts, but also provide you with exceptional customer care and a deep understanding of your specific business needs, offering you a tailor-made solution.

It’s my mission to show your audience with credibility and confidence what’s so special about you and why they should engage with you.

Contact me to find out how I can help you scale up your business

Why Do You Need a Damn Good Story?

 But why, Teny? Why is having a good story so important?

Your brand’s story becomes part of your identity. It showcases your values and allows your audience to connect with you emotionally.

People will remember your story long after they forget your pitch. So the way you tell it decides who stays with you and who forgets you.

As global digitalization grows, competition becomes fiercer. And the moment you realize that you can’t stand out from the crowd without a powerful story about your brand, you’ve done yourself a big favor.

“Copywriting is one of the most in-demand freelancing services for businesses today.”

Now you know that you need a powerful story to engage your audience in the right way.

But does it feel like a mission impossible when it comes to promoting your own brand?

Do you have too much information and therefore trouble deciding what to say?

Do you wonder how to talk about your qualities authentically and credibly?

I offer to solve this problem for you while you focus on the things that you excel at. Imagine how much blood, sweat, and tears you can save yourself if you outsource this part of the job to a professional copywriter.

Teny Tales copywriting and storytelling
Teny Tales copywriting and storytelling

While you attend to your business, I will write the perfect story about your brand
in the language of your audience. That will help them realize how perfect you are for their needs, and they will have no reason to look for anybody else.

While you attend to your business, I will write the perfect story about your brand
in the language of your audience. That will help them realize how perfect you are for their needs, and they will have no reason to look for anybody else.

Teny Tales copywriting and storytelling

“Teny has a knack for understanding what the main message is and putting it nicely on paper. If I tried really long and really hard, I would probably write my website texts ‘somehow’ myself, but that’s the great part – I didn’t have to – I just told Teny what I wanted and got exactly that, quickly and without worries.”

Kateřina Tomaselli

Tattoo Artist - Mamatattoo, Forbes Woman 2021

“Teny did an amazing job in putting in words what I’m doing and what I’m trying to achieve. She managed to express it better than I ever could in prose. An enormous added value was that with her texts, many people managed to understand what I am doing beyond just the music.”

Noah Tortelli

Singer-songwriter

“I would never be capable of writing something like that about me, so when I read what Teny wrote, I’m always impressed by the vocabulary and structure.”

Nicco Lupen

Music Producer

Contact me to find out how I can help you scale up your business

Choose a Service to Suit Your Specific Needs

Have you just started thinking about how to handle your brand image and communication?

I will help you with the dreaded but unavoidable homework of defining who exactly your audience is, what channels they use and what “language” they speak. I will map your competition and prioritize your next steps towards building your brand.

If you already aced that, I’ll help you put into words what you’re all about and why others should care.

Communicating about your brand can take many shapes and forms, depending on your specific needs.

Check out what I can help you with:

Brand Building

    Identify and prioritize your steps toward building your brand

    Win new audiences and have them keep coming back to you

    Show your expertise and authority in the field 

    Stand out from the competition

    I will consult with you on and help you formulate your core brand message and texts for all platforms where you present yourself (Tagline, Unique Selling Proposition, Brand Story, Values, Vision, Mission, etc.)

    “We wanted to formulate our story, but since we are too close to our initiative, we thought it would be best to hire someone from the outside. We appreciate Teny’s thoroughness, and the whole team is 100% satisfied with the result. Our cooperation added a lot of value to the direction we are headed, especially with the language we use to address our audience. It brought up crucial questions and helped us develop important ideas.”

    Gordon Stone

    Founder, Urben Pupen

    Contact me to learn more:

    Website & Landing Page Copy

      Deliver a clear message about who you are

      Increase conversion rate/sale of your products and services

      Show your unique flavor

      Build credibility with a consistent presentation of your brand

      I will write texts for your website, or review and edit your existing ones (Home Page, About Page, Landing Page, Product/Services Pages, Testimonials, etc.).

        “I knew Teny’s writing, so coming to her was a sure bet for me. Cooperation with her was clear, fast, efficient, and modern via the Internet. Teny has a knack for understanding what the main message is and putting it nicely on paper. I would have never thought of some of the phrases she came up with and they sound good and impressive – I will definitely use them everywhere. They will attract attention and interest – which is, of course, my goal.”

        Kateřina Tomaselli

        Tattoo Artist - Mamatattoo, Forbes Woman 2021

        Case Study

        Contact me to learn more:

        Employer Branding

          Attract the right talent

          Have them choose you over your competition

          Ensure smooth onboarding

          Support new employees in reaching their full potential

          I will write your recruiting and onboarding materials.

            “We had a recruitment issue in that we wanted to encourage potential employees from abroad to join our organisation. Teny created a thematic story, an authentic and relatable description of what working with us might be like. To the reader, she made it seem not only manageable but extremely exciting.”

            Nigel Brown

            Headmaster, The English College in Prague

            Case Study

            Contact me to learn more:

            Articles, blogs & press releases

              Show your expertise and authority in the field

              Attract and win new audiences

              Boost your brand awareness

              I will equip you with a set of professional materials you can use to promote your brand on your platforms, in the press or other media outlets.

                “I contacted Teny to grow and extend my musical presence in Prague. I was very impressed with the high quality of the article and interview published on her blog and The Prague Monitor. The biggest added value for me was getting more exposure and having an up-to-date cohesive article to use as promotion. It also enabled me to synchronize and update my social media with better-worded and more appropriate descriptions.”

                Heyme Langbroek

                Recording Artist

                Case Study

                Contact me to learn more:

                Competition mapping & industry trends

                  Identify and implement the best branding practices of your industry

                  Get insight into how you’re positioning yourself against your competition

                  Gain an understanding of who your audience is and how to engage them

                  Find the right people to collaborate with you

                  Based on comprehensive research, I will give you insight into how you compare with your competition and recommend your further communication and branding steps.

                    “Teny helped me realize that I don’t have a clear direction for my business yet. Even though I already thought I did. Based on that, I had to think in more detail about how to present my projects, separate them or combine them, etc. It was a great revelation. Her notes on my website helped me a lot too. I finally redid it completely and incorporated all of her comments. Reaching out to her to clarify my business direction was a great decision.”

                    Kristýna Schejbalová

                    Therapist, Nebuď na to sám

                    Contact me to learn more:

                    How Does It Work?

                    If you can’t decide which service is the right one for you, don’t worry, we’ll figure that out together during our first chat, which is free and without obligation. I’m sure you still have many questions which are specific to you and your situation:

                    Can I help with what you need?

                    Is it gonna be in your budget?

                    Will we have the right chemistry?

                    Let’s hop on a call, and I’ll give you all the answers. No strings attached. Let’s figure out together how I can help you the best.

                    3 easy steps toward scaling up your business:

                    1.

                    Getting to know you and your needs

                    The initial consultation is free and without obligation. We will discuss what your ambitions and goals are and how I can help you reach them.

                    2.

                    Fine-tuning and sealing the deal

                    If we find synergies, I will prepare for you a tailor-made offer with a price reflecting the time, scope, and complexity of the assignment. Together, we will fine-tune what, how, when and for how much.

                    3.

                    Getting the work done

                    We kick off our cooperation by exchanging all the relevant information. I will ask you many questions to ensure I nail the assignment down. I will keep you updated about my progress before presenting you with the final work. We’re not done until you’re happy with the outcome.

                    I take on 1-3 new clients each month. Contact me now to secure my time.

                    Contact Me and Learn More

                    Contact me

                    Teny Vichová

                    tenytales@gmail.com 

                    +420 605 562 276

                    IN: 09890599

                    Teny Tales - contact me

                    I’m based in Prague, but I also love to travel, and can work 100% efficiently remotely. However, if we’re both in the city, let’s grab a cup of coffee and get to know each other in person. These are my two favorite places:

                    If you scrolled all the way down here, maybe you’re just doing your research and don’t need a full consultation. Perhaps you just need some answers. Don’t hesitate to contact me and ask me anything. We’ll figure out if I’m the right person to help you with your needs:

                    Nail Down Your Unique Story with Me

                    Let’s get in touch and see how I can bring you the most value. But first, tell me a little bit about yourself and the reason you’re reaching out: